Media Kit
Foony is a free game site with classic board, card, and puzzle games that run in a browser. There's nothing to download, and most games can be played against other people rather than a bot.
Figures cover 14 July to 12 August 2026 unless marked otherwise. Player and game counts come from Foony's own game servers and count everyone who played, signed in or not. Search counts come from Google Search Console. A player is one account that finished at least one game, and since most people play as a guest, an account is close to one browser.
At a glance
- Company
- Foony Limited, New Zealand
- Playing since
- July 2020
- Site
- foony.com
- Games
- 25 live games
- Platforms
- Desktop web, mobile web, and Discord Activities
- Languages
- 27
- Price
- Free to play, with an optional Supporter subscription
- Also on
- CrazyGames, FRVR, Arkadium, Addicting Games
- Sign-in
- Optional. A guest can start a game in one click
- Contact
- press@foony.com
Audience
Foony games run on foony.com and inside partner portals. The numbers below count everywhere they run, because a branded item or a sponsored game isn't limited to foony.com. Display and video placements are on foony.com only, and that slice is in the "Where the games are played" section.
How people play
A visit is one run of games with no gap longer than 30 minutes.
Visit length by day
A visit on foony.com runs about half again as long as one on a portal, and foony.com is where the ad placements are.
The three biggest are plotted. Addicting Games averages 19m 56s and Arkadium 14m 17s, on about 2% of visits between them, which is too few to draw a steady daily line.
Who plays
68% of registered players are 18 to 34.
Age comes from the birthday people give when they make an account, so it covers the 68,478 registered players who filled it in rather than every guest. Under-13s can't register.
Where players are
Foony has a global audience spread across 233 countries. No single market is more than a ninth of it.
India10.9%
Indonesia10.9%
Brazil10.3%
United States10.0%
Vietnam10.0%
Malaysia2.6%
Thailand2.4%
United Kingdom2.4%
Australia2.1%
Italy2.0%Devices
Device split is from search visits to foony.com.
Most played games
A campaign can run across the whole site or sit on one game.
8-Ball Pool Online2,520,2243m 48s
Schack online556,1234m 39s
4 i rad Connect373,0411m 10s
9-bolls pool online238,5402m 43s
Foon-o194,9481m 48s
Fia76,0299m 17s
Dam online67,1183m 29s
Pop-a-Word50,9521m 32s
Tre i rad26,1160m 49s
Sudoku Online21,0617m 49sWhere the games are played
Portals embed Foony games and sell their own ads against them, so the display and video placements below are on foony.com. A branded item or a sponsored game travels with its game to every site that hosts that game.
On CrazyGames alone, seven Foony games have drawn 26,886,432 page views from 20,513,108 players, and hold ratings between 8.3 and 9.0 out of 10. People from different sites play each other, and a shared game counts under whoever opened the room, so treat the split as close rather than exact.
How people find foony.com
Over 14 July to 12 August 2026, Foony pages were shown 4,159,730 times in Google results and brought 110,197 visits, 32% more than the 30 days before, at an average rank of 8.0. Almost all of that is people searching for a game by name, so they arrive wanting to play rather than to browse.
What you can buy
Display beside the game
A unit in the rail next to the board on desktop and an anchored unit at the bottom on phones. It stays in view for the whole game, and a foony.com visit averages 23m 55s.
End of game panel
A unit on the screen a player sees after every game, next to the coins and experience they just won, and nobody is mid-move.
Video before a game
A short spot between finding an opponent and the first move. A player's first game of the day is exempt, so nobody meets an ad before they've played.
Rewarded video
The player chooses to watch and gets coins for it, so the brand is the reason they got something.
Branded item
A table felt, card back, board, or avatar item in your colours, put in the shop or given as a prize. Players keep it, other players see it every game, and it travels to every portal that hosts us.
Sponsored game or event
Your brand on one game, one game mode, or a tournament with a prize. Good for a launch that needs a date rather than a run of impressions.
Home page placement
A card in the promo rotation that currently carries Foony's own announcements. It sits in the page rather than beside it.
A game built for you
Foony has built and shipped dozens of multiplayer games, plus the realtime platform under them. We can build one for your brand and host it here, on your site, or both.
Supporters pay to remove ads, so they never see one.
Delivery and specs
- Placements are served programmatically through our ad partners, which reach the usual exchanges and header bidding demand. Direct deals go through the same stack.
- Display creative can be JPG, PNG, GIF, or HTML5 at standard IAB sizes. Video can be an MP4 or a VAST tag. Ask us for the exact size list for a placement.
- Pricing depends on the placement, the length of the flight, and whether you want one game or the whole site. Write to us and we'll send a quote.
Brand safety
- Every game is a family-friendly board, card, puzzle, or arcade game.
- Chat passes through Foony's servers before anyone sees it, filtered against banned words, names, and images, with human moderators behind that.
- Players agree to the community guidelines, and accounts that break them are banned.
- There's a page for parents covering what we collect and how to ask for it back.
- Data handling is set out in the privacy policy and the cookie policy, and consent is collected where the law asks for it.
Brand assets
Everything here can be used in an article, a listing, or a store page about Foony, with no need to ask first.
Download all as a zip
Game art
Each thumbnail below links to the full-size file. Wide key art for any game is at foony.com/img/games/<game>/og_image.webp.
Using the logo
- Keep the mark as it is. Don't recolour it, stretch it, rotate it, or add effects to it.
- Leave clear space around the mark of at least a quarter of its width.
- The plain mark suits dark backgrounds. On a light background, use the version with the shadow.
- The name is Foony, one word, capital F. The company is Foony Limited.
About Foony
Foony is a free game site with 25 multiplayer games, among them 8 Ball Pool, Chess, Connect 4, and Foon-o. The games run in a browser on desktop and mobile with nothing to download, and can be played against other people or against bots. About 650,000 people play each month, on foony.com and on the portals that host Foony games. Foony has been running since 2020 and is made by Foony Limited, a small team based in New Zealand.
Questions we get asked
Who plays Foony?
Mostly people in their twenties. Two thirds of registered players are 18 to 34, and a quarter are teenagers. The catalogue is pool, chess, checkers, connect 4, card games, and word games, and the audience is spread evenly across India, Indonesia, Brazil, the United States, and Vietnam, with no market above a ninth of the total. Visits split close to evenly between desktop and phone.
Can we buy directly?
Yes. Programmatic runs through our ad partners, and direct deals, sponsorships, and branded items are arranged with us. Write to the address below with the campaign, the dates, and the budget.
Can we run on one game only?
Yes. Every game has its own page and its own audience, so a campaign can sit on chess and never appear anywhere else. Targeting by country and by device works too.
What reporting do we get?
Impressions, clicks, and completion rates for video, taken from the ad server. For a branded item or a sponsored event we can also report how many players claimed it and how often it was equipped.
Get in touch
One address covers advertising, press, and partnerships. Tell us what you're trying to do and you'll get a person, not a form.
press@foony.comLast updated 13 August 2026.